Live streaming has turned into a key marketing tactic for organizations planning to engage with their audience in real time. Whether product launches or virtual occasions, businesses progressively depend on a live streaming platform to draw in and captivate their crowd.
This blog will explore eight hot-selling live streaming platforms that take care of the extraordinary necessities of businesses, revealing insight into their features and costs.
What is a Live Streaming Platform?
Live streaming is like showing videos in real-time on the internet for people to watch on their phones. Many businesses use it to connect with their audience, even if they are far away. This is becoming more and more popular because it lets people watch events as they happen.
Live streaming is helpful for different things, like sharing events, promoting services, making announcements, teaching online classes, and even broadcasting wildlife. It's a good way for businesses to talk directly to their customers and partners. When you livestream, you can reach and talk to people worldwide, which is one of the main benefits.
To do live streaming, people use special software and tools. This makes the live video look professional. Although social networking sites like Facebook and Instagram provide live broadcasting, their primary purpose is connecting friends. YouTube is also good for live videos, but it doesn't let you make money from it if you want people to pay to watch your events.
The Reasons for Selecting Expert Live Broadcasting Websites
There are many benefits to using professional, free live streaming platforms when creating your live streaming apps. Here are some reasons why you should go for them:
1. Great video quality
Professional platforms can handle top-notch video formats, so you don’t have to stress about video quality. You can quickly achieve this using their API without spending time figuring it out yourself.
2. Stream without delays
Watching live videos on regular apps like YouTube or other social media can be irritating because you often have to sit through ads. But if you use professional, free streaming platforms, you won’t have to deal with any ads at all.
3. Insights tracking
Live streaming platforms for professionals give you details about your live streams. They also have dashboards with advanced analytics. This helps you see how well your live streams are doing. These platforms let you keep an eye on important things like how engaged your audience is, how many viewers you have, and their behaviors.
4. Revenue opportunity
Using particular websites for live streaming, you can make it so that people have to pay before they can watch live events. You can choose different ways for them to pay, like paying each time they watch or using other methods to make money.
The Best 8 Popular Live Streaming Platforms
Here is a list of the eight best sites for live streaming platforms, along with their unique features. This can assist you with picking the right one for you.
1. Phando
Phando is one of the best live streaming websites. It helps you easily manage, control, and profit from your videos. Whether they're live or pre-recorded, Phando makes it simple to organize and moderate them. It's also safe and works well, so your viewers get quality videos every time.
Key Features
- Mobile and HTML5 Video Player
- Analytics
- Video Transcoding
- Monetization
Cost Phando gives you a chance to try out its live video streaming software for free. If you subscribe, the paid options start at $49 each month. You can get a discount comparable to two months’ subscription fees if you pay yearly.
2. ZEGOCLOUD
ZEGOCLOUD is a professional website for live video streaming. It gives tools to make live streaming easier for developers who make apps. Lots of people in many countries use ZEGOCLOUD for their live stream. It's simple to use and helps add live streaming features to apps quickly. Many companies trust ZEGOCLOUD, and it's used for over 2 billion minutes of live streaming daily.
Key Features
- Real-Time Audio Streaming
- Voice Chat room
- Live Interactive Video Streaming
- Reliable and Stable Streaming Cloud
Cost Talking on the phone costs $0.99 for every 1,000 minutes with others. To have a video call, it's $3.99 for every 1,000 minutes. Live streaming is $0.39 for every 1,000 minutes. In-app chat is free for up to 100 monthly active users (MAU).
3. OnTheFly
Many people enjoy using OnTheFly, which is a fantastic live-streaming platform. It has unique things that make it different from other sites, like good recording options, file storage, and ways to personalize your brand. This makes it a great place for people who create quality content online.
Key Features
- Studio-grade recording
- Background template customization
- Unlimited chat
- Go live
Cost
OnTheFly has different prices for different types of users. If you want to know how much it costs, ask their support team.
4. Brightcove
Brightcove has divided its services into different groups like Video Player, Video Marketing Suite, and OTT Flow. It has a standard video player that works on the internet and can also do live streaming.
Key Features
- Analytics
- Monetization
- API
- Adaptive Streaming
Cost
Their website does not display the price of their plans or the cost of their live streaming services. You must speak with their sales staff to receive a customised pricing quotation.
5. IBM Cloud Video
In 2016, IBM bought UStream and now calls it IBM Cloud Video. It lets you do many things with videos using the Internet, like storing them and making them better with special computer power. It's like a TV channel on the internet where you can put up your videos to watch later or show them live.
Key Features
- Customization
- Live chat
- Recorded Video
- Monetization
Cost
You can try it out for free to stream videos to up to five people at once without ads. If you want more, a plan starts at $99, but it only lets you broadcast in okay quality, not the best.
6. Wowza
Wowza is a top-notch platform for live video streaming. They're known for their excellent customer service. They're good at sending high-quality videos and audio with minimal delays to any device, no matter how many people are watching.
Key Features
- VR & 360° Streaming
- Customization
- Live Support
- Monetization
Cost If you want to try it out, they give you 30 days free. After that, their subscription plans start at $45 per month.
7. Livestream
Vimeo just bought a popular live streaming video platform known as Livestream. Lots of big companies use it to show live events smoothly and safely. They can easily manage everything in one place and ensure it's delivered well.
Key Features
- API
- Live Chat
- Monetization
- Real-time analytics
Cost
You can pay $75 monthly for the best plan, or if you need more, they'll give you a special price based on your needs.
8. DaCast
DaCast is a service that helps you stream videos online from start to finish. It's easy to use and lets you stream videos live or on-demand to different devices and platforms without losing quality. Plus, it also offers video in demand features.
Key Features
- Audio-Only Streaming
- White Labeling
- Auto Archiving
- API
Cost
You can pay monthly or once a year for this service. The monthly choice costs $19, and the yearly option begins at $125, but you must commit for three months.
Conclusion
Live streaming presents endless opportunities for organizations to draw in and connect with their crowd. Businesses can unlock the maximum potential of live streaming and encourage significant connections with their audience by picking proficient live streaming platforms like OnTheFly. Begin your live streaming journey today and experience the difference it can make for your business.